Is it time for a checkup of your communications strategy? Do you even have a formal strategy? All too often the conversation turns to tactics you’re used to by your chamber or association—news releases, tweets, and speaking engagements, for example. To be sure, you want to utilize the right tactics. It’s important to realize, however, […]

Your audience is keeping an eagle eye on you as you speak in public settings. Yes, they are listening to your words. But they are also soaking up every gesture and vocal quality you display. How important are these nonverbal cues? Let’s examine two facets of nonverbal language: How and why we observe others, and […]

Congratulations! You’ve just been invited to give a presentation before your national association. Securing that invitation is just the start. Now you need to spend some real energy on the preparation phase of your talk. The Basics of Preparation Preparation is vital. Before you even begin to craft your remarks, you need to obtain background […]