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A PROGRAM OF THE U.S. CHAMBER OF COMMERCE FOUNDATION
 

IOM Blog

October 28, 2022

What is Executive Presence?

I was recently facilitating a workshop for a c-suite team of an organization and, in a discussion around what qualities of leadership were critical for team success, the importance of executive presence was identified. Even though all felt it was an imperative, what quickly emerged was the lack of a singular definition to could guide the leaders.

In the end, we determined a balance of competence, confidence, and humility is that which composes executive presence.

Competence – While to some extent this does imply the leader has the knowledge and experience to address key situation and topics, there is not the implication they know everything. Instead, competence is a leader recognizing where they have key insights to share and, in the cases where they do not, they know where to go to gain the knowledge needed. Competence implies that, in partnership, a leader can help develop a path to the solution needed and, along the way, the team as a whole will learn and grow.

Businesswoman leading informal meeting with colleagues at office workstation

Confidence – It is easy to be a leader in the smooth-sailing times. It is in times of disruption, of conflict, of the unknown, where we all seek leaders who are confident in the direction we pursue. Confidence comes in many forms – it is not always the loudest voice in the room. Instead, confidence comes with conviction, with clarity, and with commitment. There is always room to pivot and adapt but, overall, a confident leader emboldens their followers and ensures the direction they are pursuing is where they need to go to accomplish their goal.

Humility – Probably the most important piece of the triad – humility is the awareness of one’s self with all of the accompanying talents and flaws. Humble leaders recognize, though they are often better informed of the larger strategic picture, it doesn’t mean they are the smartest person in the room. Leaders with true executive presence use every interaction as an opportunity to learn, refine their own strengths, and build critical knowledge and connections to better serve as leaders. Confidence without ego is a narrow line, but when humility is embodied it can set a tone and culture of partnership for the whole team.

In any senior leadership team, executive presence is not the sole responsibility of the CEO. Anyone who is looked upon as a source of strategic insight, who supervises and has the ability to embolden their employees, who is entrusted to represent an organization to external audiences, should embrace and engage their own executive presence. When competence, confidence, and humility are seen throughout an executive leadership team, the entire organization has a greater potential to advance their mission building stronger staff potential, output, and loyalty.

Avatar photo
Lowell Aplebaum, FASAE, CAE, CPF
CEO & Strategy Catalyst
Vista Cova, LLC

Lowell Aplebaum, FASAE, CAE, CPF is the CEO of Vista Cova – a company that partners with organizations on strategic visioning and planning, designing mission-focused governance models, and reimagining value and engagement. As an IAF Certified™ Professional Facilitator, Lowell frequently provides dynamic sessions to organizations - getting volunteers, members, and staff involved through experiential learning approaches.

After starting his career in the informal education realm, over the course of more than a decade, Lowell has worked inside associations on membership and value, volunteer leadership establishment and growth, professional development and learning, global alliance building, communications and marketing, online and in-person communities, operations, finance, HR, and staff oversight. After serving as the Chief Operating Officer for a medical association, Lowell founded Vista Cova – returning to his passion of facilitating for and partnering with volunteer leaders, members, and staff.

Lowell currently serves on the ASAE Research Committee and is a past Chair for the overseeing commission for the Certified Association Executive (CAE) credential. He chaired ASAE’s Task Force on CEO Pathways, and previously served as Chair for ASAE’s Component Relations Council. He is the creator of a master-level learning series, Through the CEO Lens, and Association Charrette – a co-creation retreat experience. He is the co-Executive Editor and Contributing Author for ASAE’s Component Relations Handbook, 2nd edition, and contributed chapters to the latest versions of Professional Practices of Association Management as well as Membership Essentials. He is a mentor for ASAE’s Diversity Executive Leadership Program and recently served as a facilitator for ASAE’s Centennial Recognition Task Force. His work on global efforts for associations includes experience across five continents, hundreds of volunteer groups, and all 50 states in the U.S.

Lowell also volunteers as a platelet donor and social media solicitor for the American Red Cross and is a member of the Board of Directors for Shepherd’s Table in Silver Spring, MD. Lowell has a B.A. in Sociology from Columbia University and utilizes the knowledge he gained from his M.A. in Education to volunteer and tutor students with learning disabilities. Lowell resides in Maryland where his 10-year old son and twin 8-year old girls keep the house full of laughter.

Comments

  1. Gregory Fine, FASAE, CAE says

    November 5, 2022 at 1:41 pm

    Love this! The presence is based on what you are inside at your core. Very cool and I agree!

    Reply

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