Institute for Organization Management - A Program of the U.S. Chamber of Commerce

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A PROGRAM OF THE U.S. CHAMBER OF COMMERCE FOUNDATION
 

IOM Blog

July 2, 2013

Baking Up the Perfect Event

I know the correlation between baking and event planning isn’t obvious, but bear with me and you will soon agree that event planning and baking are twin actions separated at birth.

Measurements Matter:

Baking requires close attention to detail; the difference between a teaspoon and a tablespoon of salt can change the entire taste of your cake. An extra half-cup of flour can prevent those cookies from rising on the sheet. Event planning requires just as much attention to detail. You must make sure that catering orders, contract agreements, and bus manifests are absolutely perfect in order to run a successful event.

Don’t Overbake:

The amount of time that the baked goods are in the oven matters–10 minutes too long can ruin even the most delicious brownies. Burning (out) is a real risk, not only in the kitchen, but in the industry as well. Make sure to stop, breathe, and take in the happenings at your events. Allow yourself time to reflect on the event afterwards before moving on to the next program. Acknowledge what went well and be honest about what did not.

Go Crazy, Add Coconut!

Just like baking, event planning allows you the planner, the opportunity to get creative. Mix in new ingredients like fun new partnerships, new sponsors, or creative fundraising ideas.

 

Avatar photo
Shelby A. Parish, IOM,CAE, CMP
Former Senior Manager, Institute for Organization Management
U.S. Chamber of Commerce Foundation

Shelby Parish, IOM, CMP is former senior manager of Institute for Organization Management, a four-year educational program on nonprofit management of the U.S. Chamber of Commerce Foundation. Parish oversees society state partnerships, sponsorships, scholarships, and registration system management. She also works on various aspects of the program’s logistics, including catering, transportation, and special events. Parish also manages the Institute summer intern program. She graduated from the University of Florida with a degree in political science and a certificate in public policy.

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