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A PROGRAM OF THE U.S. CHAMBER OF COMMERCE FOUNDATION
 

IOM Blog

July 1, 2014

3 Ways To Keep Your Board Engaged

Between grocery shopping, picking up the kids from soccer practice, and running their own businesses, board members, like association and chamber professionals, often have a lot on their minds. As much as you want your organization to be their number one priority, let’s face it – it probably isn’t number one on the list. Keeping your board engaged and involved throughout the year will help them recognize the value in serving, and it will also help your own organization by having a strong board.

Below are three simple actions you can take to keep your board engaged every month.

Conference Call. Of course not all members are going to be able to participate, but a conference call is such an easy way for everyone to touch base. It can be a quick 30 minutes to allow for discussion, voting, and just a chance to hear each other’s voices. Just be sure to create an agenda and stick to it.

Chairman’s Letter. Having your board chair send a monthly email message to the group can have a huge impact. It’s not only informative, but it’s a quick reminder to everyone that they should be thinking about your organization.

Google Hangout. What’s better than just hearing someone’s voice? A step up from a simple conference call, Google hangouts enable members (up to 10 people) to see each other via video call while they chat. Even better yet, it’s free! In addition, the recording can be made publicly available on Google+ or on your YourTube channel to share with those members who were unable to participate.

With an ever-changing industry, it’s important for your board to remain as engaged as possible!

 

Avatar photo
Karyn K. MacRae, IOM, CAE, CMP
Director, Institute for Organization Management
U.S. Chamber of Commerce Foundation

Karyn MacRae has been with the U.S. Chamber Foundation’s Institute for Organization Management team since June of 2006. She currently works with Institute’s National Board of Trustees, five Boards of Regents, and Class Advisor volunteer groups, in addition to working on program logistics. Karyn received her Bachelor of Business Administration in hospitality and tourism management from James Madison University in 2006. She is a 2010 graduate of Institute for Organization Management and received her Certified Meeting Professional (CMP) credential in 2011 and her Certified Association Executive (CAE) credential in 2014.

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