Inclusivity is important and necessary when it comes to websites because it not only shows that your organization is listening and paying attention to societal changes, but it also showcases that your organization is willing to adapt to the needs of all its existing and potential supporters. Here are some ways in which you can […]
Recycle, Reuse, and Reformat Your Content for Maximum Reach
It’s a common misconception in the nonprofit sector that in order to attract more supporters and potential partners, you need to be churning out a ton of different, diverse content- all of various formats and styles. In fact, the opposite is true. Recycling, reusing, and reformatting your content can not only save you time and […]
The Importance of Storytelling in your Marketing and Communications Strategy
Storytelling is a tool that not only creates trust and loyalty among your target market, but with the right guidelines, is easy to compose. Here are some steps in which you can effectively communicate why your organization matters: 1. Identify your goals. Knowing what you’d like to achieve can help you place your narrative effectively […]