Group Two Elective Courses
Group Two Elective Courses
E210 Executive Finance
Executives who choose to ignore key financial compliance issues and rules can end up with unanswered questions in front of the board, empty corporate accounts, fired, or even jailed. This course covers advanced compliance and financial issues to keep you out of trouble.
Course topics:
- Unrelated business income tax.
- Impact of the Form 990 on your organization.
- Advanced compliance issues related to Form 990 and governance.
E211 Sponsorship Solicitation
Sponsoring events, publications, and programs can be a significant source of revenue. Learn how to structure sponsorship opportunities, develop a price, and solicit the right organizations to meet your goals.
Course topics:
- How to develop sponsorship pricing structures, factors, and packaging.
- How to identify the right organizations to solicit sponsorship.
- How to make the sponsorship sales pitch and show the return on investment.
E230 Managing Upward
You are in charge of your performance and career development. Discover new ways of working with your supervisor to build cooperation and achieve success that benefits both of you.
Course topics:
- Understanding your manager and building the relationship.
- Positioning yourself for career advancement.
- Building trust with your manager.
E240 Strong Associations for the Future
Government regulation, technology, public trust, volunteerism, and a host of other issues affect the relevance and viability of associations. Become aware of key trends and issues that impact associations and discuss steps to ensure the future of the association industry.
Course topics:
- Examine marketplace trends in the association industry—income, revenue, and membership metrics.
- Identify shifts in trends to ensure that your organization stays ahead of the curve and delivers member value.
- Investigate innovative programs, governance, and operating procedures of trailblazing associations.
Note: Offered only at Midwest, Northeast, and Winter sites.
E241 Strong Chambers for the Future
Government regulation, technology, public trust, volunteerism, and a host of other issues affect the relevance and viability of chambers. Become aware of key trends and issues that impact chambers and discuss steps to take to ensure the future of the chamber industry.
Course topics:
- Discuss income, membership, and competitive marketplace trends in the chamber industry.
- Identify shifts in trends to ensure that your organization stays ahead of the curve and delivers member value.
- Examine innovative programs, governance, and operating procedures of trailblazing chambers.
E243 Developing a Competitive Workforce
Employers across the nation agree that a qualified and well-trained workforce is key to sustained growth and competitiveness. Learn the various roles your organization can play in this arena and the resources you can tap.
Course topics:
- An overview of workforce development activities and terminology.
- Common initiatives and roles of chambers in workforce development.
- Resources available to assist you in your workforce development program.
Note: Offered only at Southeast and Winter sites.
E244 Using Data to Grow and Sustain Your Organization
The flow of knowledge is a competitive advantage. This course explores a people-first and principle-centered approach to leverage knowledge in nonprofits.
Course topics:
- What is a member relationship management system, and what information should be captured.
- How to link member data and forecast trends.
- How to develop and analyze data through surveys and other research tools.
E263 Communicating Through the Media
There are times when you want or need to be out front on an issue and times when the best defense is a good offense. Learn how to maximize, or minimize, attention on an issue or event with the media.
Course topics:
- Understanding the vehicles for sending your message.
- Communicating your message with impact to different media outlets.
- Messaging with maximum preparation.
E270 Passport to Global Business
Hundreds of thousands of businesses and local communities in the United States are tied to the international marketplace. Become a resource to your members and learn how international trade relates to jobs, growth, and increasing revenue—all of which are critical to keeping your organization and theirs relevant in a new era of global business.
Course topics:
- Ways your community and membership are affected by international business.
- Educational tools your organization needs to provide to its members.
- Available resources to help build an international program.
Note: Not offered in the 2012 Academic Curriculum.
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